ROI Analysis

Identify the things that the organization values. With commercial companies this is easy – improve profitability. Governments are more difficult. With governments return on investment is more appropriately aligned with an improvement of the quality of service delivery. What adds value to the service or product? Value mapping is a method of making sure we have the right variables in the ROI equations. When the project is complete, what is the value stream…what is being done differently that people are willing to “pay” for. Understanding the in government settings payments are indirect but thinking about payment for the service if people did have to pay, ask the question “Would they if we did things this way?”